Marketing in business
Answers are for parents and teachers.
1
42 of 120 people said they would buy the new product. What per cent is that?
35
2
There are 3 000 families in the neighbourhood and 20 % said they would buy. How many families are potential buyers?
600
3
One buyer spends on average 4 000 so‘m a month on the product. How many so‘m do 600 buyers spend a month?
2400000
4
Write three survey questions for your product idea (without asking for names).
Example: How many times a week do you buy such a product? What price suits you? Where do you buy it now?
5
Why is it useful to do marketing research before producing? Write 2 sentences.
Research shows beforehand whether there is real demand for a product. This lowers the risk of spending money on a product that does not sell.